BTS to Move from Columbia Records in favor of Universal Music (UMG)
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According to multiple sources, the best-selling pop group BTS is to move from Columbia records in favor of signing with Universal Music Group (UMG) for their US distribution.
- Billboard put out the news first on October 21st, and neither HYBE nor Columbia Records have officially responded yet.
- Columbia Records (a SONY music distributor) have managed the band’s US promotion and music distribution since 2018.
According to an article by Colin Stutz (Billboard 21/10/21), “One of the reasons for BTS leaving Columbia is chairman and CEO Ron Perry’s lack of relationship with the band, says sources.”
In contrast, HYBE chairman Bang Sihyuk has “formed a close relationship with Grainge (UMG CEO), sources say.” (Stutz; Billboard)
- Columbia Records have played a role in the success of BTS’ hit English tracks which have all topped the Billboard Hot 100 and have grown the South Korean group’s international fame.
- With Perry as one of the writers and producers of the group’s summer hit, “Butter.”
The news that BTS is to move from Columbia records, follows the announcement of a partnership label between UMG and HYBE, among other future joint projects with the two companies.
Only the future can tell what real-life effects this contract transition will have on BTS’ music and K-pop, as the move makes headlines. To stay updated on BTS news and more, keep reading here: